Deal Alert: Remote Solar + Electrical Biz with $2M in Contracts — Built to Run Lean

📍 Location: Northern California (remote-run)
💰 Asking Price: TBD
💸 2023 Revenue: $1.93M
📈 2024 Profit (Projected): $390K

🌟 Why This Business is Great:

✔️ 100% Remote, Zero Infrastructure Headache
The owner doesn't live near the business. There’s no warehouse. No showroom. Just a storage unit and a licensed C10 electrician on payroll. This is a lean, modern solar operation that proves location doesn’t matter when the systems work.

✔️ $2M in Signed Contracts = Built-in Pipeline
This isn’t hypothetical upside. There’s over $2 million in signed work already lined up — with ~20% expected margins. That’s revenue you don’t need to hunt for — just fulfill and collect.

✔️ AI + Google Ads-Driven Growth
Leads come in through smart digital targeting. There’s no cold calling, no outbound team. It's proof that marketing automation — when done right — can scale a solar business efficiently. Huge unlock for a buyer who knows how to scale that.

✔️ Built for High-Income, High-ROI Areas
The business focuses on counties where solar is a no-brainer — low penetration (only ~12% of homes have solar), high energy bills, and favorable policy tailwinds. Plus, California mandates solar on new builds. Demand isn’t going anywhere.

✔️ Survived the Solar Shakeouts
While others got wiped by policy changes and financing shifts, this business stayed profitable. That says a lot about the owner’s financial discipline and the business model’s resilience.

🚧 Challenges & Considerations:

❌ Decline in Revenue (But Not Demand)
2023 to 2024 saw a dip from $1.93M to $1.14M. Why? Simple: the owner put in less sales effort. This isn’t a dying business — it’s a tired one. With fresh energy and sales focus, it can bounce back fast.

❌ No Sales Team, No Follow-Up
This is a pure inbound operation. But that also means opportunity. There’s no one nurturing leads, upselling services, or closing deals that don’t happen on the first touch. You can change that quickly.

❌ Low Operational Depth
The team is small, and while that keeps things lean, it also limits scale. You’ll need to build ops as you grow. But at least you’re not inheriting bloated payroll or broken systems.

🚀 Opportunities I See:

🔹 Hire 1–2 Sales Reps Immediately
The leads are there — they’re just not being worked. A single motivated closer with proper follow-up sequences could easily 2x sales.

🔹 Launch a Maintenance/Service Package
Most solar installers ignore post-installation revenue. This is a clear upsell: routine service, inverter checks, cleaning packages. Add recurring income with minimal overhead.

🔹 Expand into Adjacent Counties
The current footprint is already strong, but neighboring areas offer similar homeowner profiles — high income, high energy costs, low solar adoption. That’s expansion with very little risk.

🔹 Systematize Ops, Then Delegate
Install better project management tools. Standardize quoting and customer comms. Once that’s done, you can plug in operators and step back — or roll this into a larger platform.

🔹 Build a Roll-Up or Tokenized Platform
This is a perfect bolt-on for a solar roll-up or token-powered AI-led utility business. Clean financials, automated marketing, recurring need — it can be scaled or replicated in other territories.

🔍 My Analysis:

This is a lean, remote-run solar business with real cashflow and $2M+ in signed contracts already in place. It’s not broken — it’s just under-managed. The dip in revenue isn’t due to market issues, but to a lack of sales effort. That’s the opportunity: turn on a bit of sales, improve follow-up, and this business could quickly bounce back to $2M+ in annual revenue. It already runs on Google Ads and AI, has a licensed installer in place, and operates in a market with huge upside. If you want a business that doesn’t need heavy overhead, has predictable margins, and can be scaled with a few simple hires — this is a strong one.

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