Deal Alert: Multi-Location Custom PC & Repair Brand — A Local Tech Gem Ready to Level Up

📍 Location: Las Vegas
💰 Asking Price: $1.5M
💸 Revenue: $623K
🧾 Assets: Strong brand, existing leaseholds, established customer base

🌟 Why This Business is Great:

✔️ Brand Equity & Local Love
This is not your average dusty repair counter. The brand is trusted, loved by the local community, and expanding. Two shops running, with a third about to open — that momentum matters. In service businesses, brand trust is currency. They have it.

✔️ Custom Builds = High-Value Niche
Beyond repairs, they build high-performance gaming rigs and streaming PCs — a strong margin niche. With gamers and content creators investing big in custom setups, this segment offers serious upside beyond commodity repairs.

✔️ Same-Day Service, No Appointments
Operationally smart: no booking friction, quick turnarounds. That builds loyalty and positions them ahead of big box players (who often require long waits or ship-outs).

✔️ Low Labor Cost Advantage
Leveraging university externs (who work for free) is a clever labor arbitrage. Lower payroll expenses mean more flexibility and higher margin resilience — especially important in service-heavy models.

✔️ Diverse Revenue Streams
PC/parts sales drive 70%, repairs 30% — meaning solid upfront cash from sales and ongoing service cash flow. Smart split for stability.

🚧 Challenges & Considerations:

❌ High Asking Multiple
At 9.5x SDE ($1.5M ask on ~$157K earnings), the valuation is steep. The sector usually trades at 2–4x. You’re paying for brand, growth trajectory, and future potential — not current cash flow.

❌ Owner-Dependent Operations
While the owner works 32 hours/week, technical knowledge is crucial. Transition risk exists if new leadership can’t match credibility or technical skill.

❌ Supply Chain & Parts Risk
Reliance on parts supply (especially GPUs, motherboards, etc.) can hurt margins and turnaround time. Global supply shocks have shown us how volatile this can get.

❌ Heavy Local Competition
Big box stores (Best Buy) and online DIY kits are real threats. Success depends on keeping service quality and community engagement high.

🚀 Opportunities I See:

🔹 Trade-In & Refurbish Program
Create a used PC trade-in line. Refurb sales are margin-rich, support eco-friendly positioning, and can attract budget-conscious gamers.

🔹 Expand Into Flight Sim & Specialty Builds
Flight simulators and niche custom builds are hot with hobbyists — high-ticket, low competition. This could establish them as a true local innovation hub.

🔹 E-Commerce Expansion
Launch an online storefront to sell custom rigs, branded accessories, and PC components nationwide. Combine local loyalty with national reach.

🔹 Community & Events Strategy
Host gaming tournaments, LAN parties, or creator workshops. Strengthens local presence and builds the brand as a community tech center rather than just a shop.

🔹 Optimize for Management or Absentee Ownership
With operational improvements, a general manager could reduce owner involvement — making this more attractive to financial buyers or portfolio owners.

🔍 My Analysis:

This business isn’t just a PC shop — it’s a strong local brand with loyal customers and real growth potential. The price is high, but you’re really paying for the brand, reputation, and future upside, not just current profits. If you know tech or are passionate about gaming, you can turn this into a true community hub and grow online at the same time. With the right marketing and added services like trade-ins and events, it could become the go-to spot for gamers and local businesses. Overall, it’s a great fit for someone who wants a fun, hands-on business with a lot of room to expand.

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